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PUBLIC RELATIONS

We help organizations build and maintain a positive image with their audience.  Apollo shapes public perception, manages reputations and fosters trust. From managing reputational crises to building multimedia promotional campaigns, we make sure your values and successes are communicated clearly, driving brand loyalty and a strong presence to all your audiences.

Public Relations contributes to long-term loyalty and positioning of your brand in the world. By consistently engaging audiences with meaningful, authentic communication, we help build your customer trust through transparent messaging and responsive interactions. 

CRISIS + ISSUE MANAGEMENT

Handling unforeseen situations that could harm your reputation by implementing a plan to mitigate damage, clarify misunderstandings, and restore public confidence in your brand.

REPUTATION MANAGEMENT

We work to continuously monitor public perception and address issues that may affect your brand reputation positively or negatively. 

COMMUNICATIONS STRATEGY 

In today’s on-demand media environment, it takes more than a news release and social media  to cut through the clutter. We develop customized, innovative strategies to help you meet your goals and ensure alignment with audiences to reinforce your brand image.

MEDIA RELATIONS + TRAINING

We have relationships with media outlets to secure coverage, shape narratives, and address public inquiries or concerns.  On the flip side, we bring a unique perspective to help chief executives and senior leadership teams navigate media interactions. From proactive strategies to reactive responses, we prepare you to excel in your next media opportunity.

ISSUE ADVOCACY

We help shape public opinion and influence policy by promoting a cause, issue, or viewpoint. We deploy strategic messaging, media outreach, and stakeholder engagement to build awareness, drive action, and foster support to create meaningful change or influence policy outcomes for our clients.

COMMUNITY RELATIONS

Apollo engages with local communities on your behalf to build goodwill, support your causes, and foster a positive reputation for your brand.

EXECUTIVE POSITIONING

Executive leaders today must go beyond operational and financial strength to serve as their organization’s chief brand ambassadors. Authentic, authoritative communication—internally with boards and employees and externally with stakeholders—is crucial for success. We help executives craft thought leadership strategies aligned with their goals.

EMPLOYEE ENGAGEMENT 

Employees are your most valuable brand champions, driving your organization's success. Recruiting and retaining top talent requires an engaging communication strategy. Apollo helps foster a culture where employees feel valued, motivated, and ready to give their all every day.

WHAT CAN WE DO FOR YOU?

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